Operation Pure Water is a nonprofit organization  that provides a neutral platform to bottled water and beverage companies, estimated to be a $350 billion international market, to promote the purity of their water to consumers in respect to PFAS and Microplastic contaminants.

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While there has been a great deal of regulatory activity on PFAS, and consumer health concerns about microplastics, we project that no federal, state, or international regulations will require transparency to consumers in the near future.  

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Consumer confidence that the government will protect them from environmental and health issues is at an all-time low.

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Therefore, Operation Pure Water will fill this gap with a neutral approach and defensible data to meet consumer needs for confidence in the purity of the drinking water they are purchasing.